High Rock Vodka, Sugarlands Announce Official Partnership with the CARS Tour

Agreement expands both brands’ longstanding commitment to grassroots racing
Sugarlands Distilling, High Rock Vodka Announce Official Partnership with Newport Speedway
Partnership with hometown track will debut during Oct. 3 zMAX CARS Tour event featuring Dale Earnhardt Jr., Landon Huffman
Sugarlands Distilling Company Announces Strategic Partnership with Jerky Boys

Tennessee brands unite to bring premium craft jerky to Sugarlands’ award-winning Gatlinburg Distillery
Eggo® and Sugarlands Distilling Reunite to Create Blueberry Waffle Moonshine

Breakfast classic with a kick is the third release in their fan-favorite collaboration series
High Rock Vodka Announces Continued Partnership with JR Motorsports Driver Carson Kvapil

Premium vodka brand returns as primary sponsor of the JR Motorsports No. 9 at Bristol on April 11
Sugarlands Distilling Expands into the Tequila Category with Azul Imports Strategic Partnership

Family-owned brands align as Sugarlands expands its house of brands
Sugarlands Expands Broken Antler Flavored Whiskey with Two New Releases and National Distribution

Salted Caramel debuts Feb. 10 as Sugarlands accelerates nationwide expansion of its newest whiskey brand
Sugarlands Distilling Company Launches Broken Antler Flavored Whiskey

New line debuts October 24 in Gatlinburg with Blackberry, Cold Brew Coffee and Hot Honey
Sugarlands and Field & Stream Team with Ty Dillon and Kaulig Racing for NASCAR Las Vegas Race

No. 10 Chevrolet to celebrate the return of Sugarlands Field & Stream Honey Pecan Moonshine
Sugarlands Partners with Richard Petty to Launch New Petty Punch Moonshine

Racing icon to appear at Sugarlands Gatlinburg Distillery on August 8 to celebrate release